Wednesday, December 19, 2007

Marketers amuse me . . .

One of the things that was on sale from Frontier this year was Sinol and someone was asking me about it. I didn't know anything about it, so I was reading on their website about it & found it odd that while they offer 2 (apparently) separate products, one for headaches & one for allergy/sinus, there was only one description & ingredient list on their website. So, when (different) people ordered both "types" in this month's Frontier order, I was curious to see how/if they differed. And the answer is . . . they're exactly the same!!! Ingredients list is IDENTICAL! And yet, if you JUST read the box, it would appear that the one bottle is only for use w/ headaches & the other is only for use for allergy/sinus stuff.

I'm always amused at the "spin" marketers put on stuff. I'd love to know how many people have both of these in their medicine cabinets, and are careful to use the "right" one for the right symptoms, hee hee.

1 comment:

April the Pharmacist said...

Many product manufacturers do this and it is generally not their fault. If a product works well for headaches, allergy and sinus relief such as Sinol, which I use daily, it must be placed on the correct shelf in the store. For instance; headache medication is in a different section than allergy and sinus items. Companies such as Excedrin, Afrin, and even Tylenol have the same products marketed differently.